NINGNING of aespa is adding a major fashion milestone to her résumé, with Gucci announcing on Wednesday April 29 that the K pop star has been named a global ambassador for the house.
Alongside the announcement, Gucci shared a series of polished campaign images featuring NINGNING in a black dress, a white tailored pantsuit and a cream jacket layered over a black athletic look. The brand noted that she will play a role in expanding its global presence, describing her as “known for her distinctive style and bold artistic identity,” and adding that she is expected to introduce a fresh angle to the label’s evolving worldwide story.
“I’m honored and excited to be named a Global Brand Ambassador for Gucci, a brand with over 100 years of craftsmanship,” NINGNING said in a statement. “I grew up fascinated by Gucci, and it doesn’t feel real that I get to help bring the House’s designs to new generations and tastes.”
Widely recognized for pushing fashion boundaries in K pop, aespa’s members have consistently partnered with major luxury labels. In 2024, Karina was selected as an ambassador for Prada, while WINTER previously stepped into the same role with Polo Ralph Lauren. Giselle, who works with LOEWE, also recently appeared in the brand’s spring summer 2026 campaign.
The group is now preparing to release its second full length album LEMONADE on May 29, arriving nearly two years after Armageddon reached No. 25 on the Billboard 200. Earlier in March, aespa shared the single “Attitude.”
Starting this August, aespa will head out on a global tour scheduled to run through early 2027.
See photos of NINGNING for Gucci below.